# How To Calculate ARR by Cohort in Sage 50 | Arithmix

Learn how to calculate ARR by cohort in Sage 50 with our step-by-step guide. Improve your financial analysis skills and gain a better understanding of your business's revenue trends. Start optimizing your revenue strategy today.

Calculating ARR (Annual Recurring Revenue) by cohort is a valuable tool for businesses looking to track the revenue generated by their customers over time. By grouping customers based on the period in which they first subscribed or made a purchase, businesses can gain insights into the revenue generated by each cohort and how it changes over time. In this article, we'll explore what ARR by cohort is, when it's valuable to calculate it, and how to do it in Sage 50.

## What Is ARR by Cohort?

ARR by cohort is a way of tracking the revenue generated by customers who share a common characteristic - in this case, the period in which they first subscribed or made a purchase. By grouping customers into cohorts based on their subscription or purchase date, businesses can track the revenue generated by each cohort over time.

For example, let's say a business has two cohorts of customers - one that subscribed in January and one that subscribed in February. By tracking the revenue generated by each cohort over the course of a year, the business can see how the revenue generated by each cohort changes over time. This can help the business identify trends and make informed decisions about how to allocate resources.

## When Is It Valuable To Calculate ARR by Cohort?

Calculating ARR by cohort is valuable for businesses that rely on recurring revenue, such as subscription-based businesses. By tracking the revenue generated by each cohort over time, businesses can identify trends and make informed decisions about how to allocate resources.

For example, if a business sees that the revenue generated by a particular cohort is declining over time, they may need to invest in customer retention efforts to keep those customers engaged. Alternatively, if a business sees that the revenue generated by a particular cohort is increasing over time, they may want to invest in customer acquisition efforts to bring in more customers like them.

## How to Calculate ARR by Cohort in Sage 50

To calculate ARR by cohort in Sage 50, you'll need to follow these steps:

1. Export your customer data from Sage 50, including the date each customer subscribed or made a purchase.
2. Group your customers into cohorts based on their subscription or purchase date. For example, you could group customers by month or quarter.
3. Calculate the revenue generated by each cohort over the course of a year. This can be done by summing the revenue generated by each customer in the cohort over the course of a year.
4. Plot the revenue generated by each cohort over time to identify trends and make informed decisions about how to allocate resources.

By following these steps, businesses can gain valuable insights into the revenue generated by their customers over time and make informed decisions about how to allocate resources.

## How Do You Calculate ARR by Cohort in Sage 50

Sage 50 itself isn’t naturally geared towards letting you calculate complex metrics like ARR by Cohort. As an alternative, teams typically use products like Arithmix to import data from Sage 50 and build out dashboards.

## What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that’s powerful yet easy to use. With Arithmix you can import data from systems like Sage 50, combine it with data from other systems, and create calculations like ARR by Cohort.

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.