# How To Calculate Group Monthly Active Users in MultiView | Arithmix

Learn how to accurately calculate group monthly active users in MultiView with our step-by-step guide. Increase your understanding of user engagement and optimize your data analysis with this essential tool.

Calculating Group Monthly Active Users (GMAU) is an essential metric for any business that wants to understand the engagement level of its user base. GMAU is a measure of the number of unique users who have interacted with a particular product or service within a given month. This metric is particularly useful for businesses that offer subscription-based services or products that require regular engagement to be valuable.

To calculate GMAU, you need to identify the number of unique users who have interacted with your product or service within a given month. This can be done by tracking user activity, such as logins, clicks, or other interactions. Once you have this data, you can determine the number of unique users who have engaged with your product or service during the month.

Calculating GMAU is a critical metric for businesses that want to understand how engaged their user base is. By tracking this metric over time, you can identify trends in user engagement and make informed decisions about how to improve your product or service to increase engagement.

## What Is Group Monthly Active Users?

Group Monthly Active Users (GMAU) is a metric that measures the number of unique users who have interacted with a particular product or service within a given month. This metric is particularly useful for businesses that offer subscription-based services or products that require regular engagement to be valuable.

GMAU is a measure of the engagement level of your user base. By tracking this metric over time, you can identify trends in user engagement and make informed decisions about how to improve your product or service to increase engagement.

Calculating GMAU is relatively simple. You need to identify the number of unique users who have interacted with your product or service within a given month. This can be done by tracking user activity, such as logins, clicks, or other interactions.

## When Is It Valuable To Calculate Group Monthly Active Users?

Calculating Group Monthly Active Users (GMAU) is valuable for any business that wants to understand the engagement level of its user base. This metric is particularly useful for businesses that offer subscription-based services or products that require regular engagement to be valuable.

By tracking GMAU over time, you can identify trends in user engagement and make informed decisions about how to improve your product or service to increase engagement. For example, if you notice a decline in GMAU over time, you may need to make changes to your product or service to make it more engaging for users.

GMAU is also valuable for businesses that want to track the success of marketing campaigns. By tracking GMAU before and after a marketing campaign, you can determine the effectiveness of the campaign and make informed decisions about future marketing efforts.

In summary, calculating GMAU is valuable for any business that wants to understand the engagement level of its user base and make informed decisions about how to improve its product or service to increase engagement.

## How Do You Calculate Group Monthly Active Users in MultiView

MultiView itself isn’t naturally geared towards letting you calculate complex metrics like Group Monthly Active Users. As an alternative, teams typically use products like Arithmix to import data from MultiView and build out dashboards.

## What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that’s powerful yet easy to use. With Arithmix you can import data from systems like MultiView, combine it with data from other systems, and create calculations like Group Monthly Active Users.

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.