How To Calculate Paid Stage MAUs (PSMAU) in Freshbooks | Arithmix

Calculating Paid Stage MAUs (PSMAU) is an important metric for any business that offers a paid subscription service. It helps you understand how many of your users are actively paying for your service and how engaged they are with your product. In this article, we'll explain what Paid Stage MAUs are, why they're valuable, and how to calculate them.

What Is Paid Stage MAUs (PSMAU)?

Paid Stage MAUs (PSMAU) is a metric that measures the number of unique users who have paid for your service during a specific period of time. This metric is different from regular MAUs (Monthly Active Users) because it only includes users who have paid for your service, not those who are using a free trial or a freemium version of your product.

PSMAU is a valuable metric because it helps you understand how many of your users are actually paying for your service. This is important because it gives you a better idea of your revenue potential and helps you identify areas where you can improve your product to increase engagement and retention.

When Is It Valuable To Calculate Paid Stage MAUs (PSMAU)?

Calculating PSMAU is valuable for any business that offers a paid subscription service. It's especially important for businesses that are looking to grow their revenue and improve their product. Here are a few scenarios where calculating PSMAU can be particularly valuable:

• When launching a new product: If you're launching a new product, calculating PSMAU can help you understand how many users are willing to pay for your service and how engaged they are with your product.
• When optimizing your pricing strategy: If you're looking to optimize your pricing strategy, calculating PSMAU can help you understand how changes in pricing affect your revenue and engagement.
• When improving your product: If you're looking to improve your product, calculating PSMAU can help you identify areas where users are dropping off and where you can improve your product to increase engagement and retention.

Overall, calculating PSMAU is a valuable metric for any business that offers a paid subscription service. It helps you understand how many of your users are actively paying for your service and how engaged they are with your product. By using this metric, you can identify areas where you can improve your product to increase engagement and retention, and ultimately grow your revenue.

How Do You Calculate Paid Stage MAUs (PSMAU) in Freshbooks

Freshbooks itself isn�t naturally geared towards letting you calculate complex metrics like Paid Stage MAUs (PSMAU). As an alternative, teams typically use products like Arithmix to import data from Freshbooks and build out dashboards.

What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that�s powerful yet easy to use. With Arithmix you can import data from systems like Freshbooks, combine it with data from other systems, and create calculations like Paid Stage MAUs (PSMAU).

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.

Arithmix is fully collaborative, giving your entire team access to your numbers and the ability to work together seamlessly.

Calculating Paid Stage MAUs (PSMAU) in Arithmix

Calculating metrics like Paid Stage MAUs (PSMAU) is simple in Arithmix. Once you've created your free account, you�ll be able to import your Freshbooks data, and use it to create natural language formulas for metrics like Paid Stage MAUs (PSMAU).

Arithmix is designed to give you the power to build any calculations you want on top of your Freshbooks data, while also being easy to use and collaborate on. You can share your dashboards with users inside and outside of your organisation, making it easy to empower your whole team.