How To Calculate Stage Monthly Active Clusters in Hubspot Service Hub | Arithmix

If you're looking to measure the success of your business, it's important to track your monthly active clusters. This metric can help you understand how engaged your customers are with your product or service, and can provide valuable insights into how to improve your offerings. In this article, we'll explain what stage monthly active clusters are, when it's valuable to calculate them, and how to do so.

What Is Stage Monthly Active Clusters?

Stage monthly active clusters refer to the number of customers who have interacted with your product or service within a specific time frame. This metric is calculated by tracking the number of unique customers who have completed a specific action, such as making a purchase or signing up for a newsletter, during a given month. By measuring this metric, you can gain insight into how engaged your customers are with your brand, and can use this information to make data-driven decisions about how to improve your offerings.

It's important to note that stage monthly active clusters are different from other metrics like monthly active users or daily active users. While these metrics measure the number of people who have interacted with your product or service within a specific time frame, they don't take into account the specific actions that users have taken. By focusing on stage monthly active clusters, you can gain a more nuanced understanding of how your customers are engaging with your brand.

When Is It Valuable To Calculate Stage Monthly Active Clusters?

Calculating stage monthly active clusters can be valuable for businesses of all sizes and industries. This metric can help you understand how engaged your customers are with your brand, and can provide insight into how to improve your offerings. Here are a few scenarios where it may be particularly valuable to calculate stage monthly active clusters:

• If you're launching a new product or service, measuring stage monthly active clusters can help you understand how engaged your customers are with your offering.
• If you're looking to improve customer retention, tracking stage monthly active clusters can help you identify which customers are most engaged with your brand.
• If you're looking to increase revenue, measuring stage monthly active clusters can help you identify opportunities to upsell or cross-sell to your most engaged customers.

How To Calculate Stage Monthly Active Clusters

Calculating stage monthly active clusters can be a complex process, but there are a few key steps you can follow to get started:

1. Identify the specific actions that you want to track. This could include making a purchase, signing up for a newsletter, or completing a specific task within your product or service.
2. Track the number of unique customers who complete each action within a given month. This can be done using a variety of tools, including Google Analytics or custom tracking software.
3. Calculate the total number of unique customers who completed at least one action within the month. This number represents your stage monthly active clusters.

Once you've calculated your stage monthly active clusters, it's important to track this metric over time to identify trends and patterns. By doing so, you can gain a deeper understanding of how your customers are engaging with your brand, and can make data-driven decisions about how to improve your offerings.

How Do You Calculate Stage Monthly Active Clusters in Hubspot Service Hub

Hubspot Service Hub itself isn’t naturally geared towards letting you calculate complex metrics like Stage Monthly Active Clusters. As an alternative, teams typically use products like Arithmix to import data from Hubspot Service Hub and build out dashboards.

What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that’s powerful yet easy to use. With Arithmix you can import data from systems like Hubspot Service Hub, combine it with data from other systems, and create calculations like Stage Monthly Active Clusters.

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.

Arithmix is fully collaborative, giving your entire team access to your numbers and the ability to work together seamlessly.

Calculating Stage Monthly Active Clusters in Arithmix

Calculating metrics like Stage Monthly Active Clusters is simple in Arithmix. Once you've created your free account, you’ll be able to import your Hubspot Service Hub data, and use it to create natural language formulas for metrics like Stage Monthly Active Clusters.

Arithmix is designed to give you the power to build any calculations you want on top of your Hubspot Service Hub data, while also being easy to use and collaborate on. You can share your dashboards with users inside and outside of your organisation, making it easy to empower your whole team.