How To Calculate WAU in Jira | Arithmix

If you're working with a team or managing a project, it's important to have a clear understanding of how your users are interacting with your product or service. One way to gain this insight is by calculating the weekly active users (WAU) of your platform. In this article, we'll explore what WAU is, when it's valuable to calculate, and how to calculate it.

What Is WAU?

WAU is a metric that measures the number of unique users who have engaged with your product or service within a given week. This metric is commonly used in the tech industry to track user engagement and retention. By calculating WAU, you can gain insights into how frequently users are interacting with your platform and identify trends over time.

WAU is calculated by counting the number of unique users who have performed a specific action within a given week. This action could be anything from logging in to your platform, to completing a purchase, to submitting a form. The key is to choose an action that is indicative of user engagement and is consistent over time.

When Is It Valuable To Calculate WAU?

WAU is valuable to calculate in a variety of scenarios. For example, if you're launching a new product or feature, tracking WAU can help you understand how users are adopting the new functionality. Similarly, if you're making changes to your platform, tracking WAU can help you understand the impact of those changes on user engagement.

WAU is also useful for identifying trends over time. By tracking WAU on a regular basis, you can identify patterns in user engagement and retention. For example, if you notice a decline in WAU over several weeks, it may be an indication that users are losing interest in your platform.

How To Calculate WAU

Calculating WAU requires tracking user engagement over a period of time. To get started, choose an action that is indicative of user engagement and consistent over time. For example, if you're running an e-commerce platform, you might choose to track the number of unique users who complete a purchase within a given week.

Once you've identified your key action, you'll need to track it over time. This can be done using a variety of tools, such as Google Analytics or Mixpanel. Once you have your data, you can calculate WAU by counting the number of unique users who performed the key action within a given week.

It's important to note that WAU is just one metric for tracking user engagement and retention. Depending on your platform and goals, you may want to track additional metrics such as daily active users (DAU) or monthly active users (MAU). The key is to choose metrics that are relevant to your platform and goals, and to track them consistently over time.

Conclusion

Calculating WAU is a valuable tool for gaining insights into user engagement and retention. By tracking this metric over time, you can identify trends and make data-driven decisions about your platform. Whether you're launching a new product or making changes to your platform, tracking WAU can help you understand how users are interacting with your platform and make informed decisions about its future.

How Do You Calculate WAU in Jira

Jira itself isn’t naturally geared towards letting you calculate complex metrics like WAU. As an alternative, teams typically use products like Arithmix to import data from Jira and build out dashboards.

What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that’s powerful yet easy to use. With Arithmix you can import data from systems like Jira, combine it with data from other systems, and create calculations like WAU.

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.

Arithmix is fully collaborative, giving your entire team access to your numbers and the ability to work together seamlessly.

Calculating WAU in Arithmix

Calculating metrics like WAU is simple in Arithmix. Once you've created your free account, you’ll be able to import your Jira data, and use it to create natural language formulas for metrics like WAU.

Arithmix is designed to give you the power to build any calculations you want on top of your Jira data, while also being easy to use and collaborate on. You can share your dashboards with users inside and outside of your organisation, making it easy to empower your whole team.