How To Calculate GMAU in Microsoft Dynamics | Arithmix

Calculating GMAU in Microsoft Dynamics can be a useful tool for businesses to measure their productivity and efficiency. But before we dive into the steps on how to calculate GMAU, let's first understand what GMAU is and when it's valuable to use.

What Is GMAU?

GMAU stands for Gross Margin per Active User. It's a metric that measures the profitability of a business by taking into account the gross margin and the number of active users. Essentially, GMAU is a way to measure how much profit a business is generating per user.

To calculate GMAU, you need to know the gross margin and the number of active users. Gross margin is the difference between revenue and the cost of goods sold. Active users are the number of customers or clients who are actively using the product or service.

By calculating GMAU, businesses can identify areas where they may be losing money or where they can improve their profitability. It can also help businesses make decisions on pricing, marketing, and customer acquisition.

When Is It Valuable To Calculate GMAU?

Calculating GMAU is valuable for businesses that offer products or services with a recurring revenue model. This includes software as a service (SaaS), subscription-based services, and membership-based businesses.

For example, a SaaS company can use GMAU to measure the profitability of their software product. They can identify which features are being used the most by their active users and which features are not being used at all. This information can help the company make decisions on which features to improve or remove.

Membership-based businesses, such as gyms or clubs, can use GMAU to measure the profitability of their memberships. They can identify which memberships are generating the most profit and which memberships are not being used at all. This information can help the business make decisions on pricing and marketing.

In conclusion, calculating GMAU can be a valuable tool for businesses to measure their profitability and identify areas for improvement. By understanding what GMAU is and when it's valuable to use, businesses can make informed decisions on pricing, marketing, and customer acquisition.

How Do You Calculate GMAU in Microsoft Dynamics

Microsoft Dynamics itself isn’t naturally geared towards letting you calculate complex metrics like GMAU. As an alternative, teams typically use products like Arithmix to import data from Microsoft Dynamics and build out dashboards.

What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that’s powerful yet easy to use. With Arithmix you can import data from systems like Microsoft Dynamics, combine it with data from other systems, and create calculations like GMAU.

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.

Arithmix is fully collaborative, giving your entire team access to your numbers and the ability to work together seamlessly.

Calculating GMAU in Arithmix

Calculating metrics like GMAU is simple in Arithmix. Once you've created your free account, you’ll be able to import your Microsoft Dynamics data, and use it to create natural language formulas for metrics like GMAU.

Arithmix is designed to give you the power to build any calculations you want on top of your Microsoft Dynamics data, while also being easy to use and collaborate on. You can share your dashboards with users inside and outside of your organisation, making it easy to empower your whole team.