How To Calculate MAU in Smartsheet | Arithmix

Calculating Monthly Active Users (MAU) is an important metric for any business that wants to understand how many unique users are engaging with their product or service on a monthly basis. It can help you track growth, identify trends, and make informed decisions about your marketing and product development strategies. In this article, we'll explore what MAU is, when it's valuable to calculate, and how to calculate it using Smartsheet.

What Is MAU?

MAU is a metric used to measure the number of unique users who engage with a product or service within a given month. It's a key performance indicator (KPI) that can help businesses track user engagement and retention over time. By calculating MAU, businesses can get a better understanding of how many people are using their product or service on a regular basis, which can help them make informed decisions about marketing, product development, and user experience.

MAU is typically calculated by counting the number of unique users who have engaged with a product or service within a given month. This can include users who have logged in, made a purchase, or taken some other action that indicates they are actively using the product or service.

When Is It Valuable To Calculate MAU?

Calculating MAU can be valuable for businesses in a variety of situations. For example, if you're launching a new product or service, tracking MAU can help you understand how many people are using it and whether or not it's gaining traction. If you're trying to improve user engagement and retention, tracking MAU can help you identify trends and make informed decisions about how to improve your product or service. Additionally, if you're trying to attract investors or secure funding, having a high MAU can be a strong indicator of the potential for growth and success.

Overall, calculating MAU can be a valuable tool for businesses of all sizes and industries. By tracking this metric, you can gain valuable insights into user engagement and retention, which can help you make informed decisions about your marketing and product development strategies.

How to Calculate MAU Using Smartsheet

If you're using Smartsheet to manage your business operations, you can easily calculate MAU using the following steps:

1. Identify the actions that indicate user engagement (e.g. logging in, making a purchase, etc.)
2. Create a report in Smartsheet that tracks these actions over time
3. Filter the report to show only the actions that occurred within the last month
4. Count the number of unique users who engaged in these actions within the last month
5. Divide the total number of users by the total number of active users to get the MAU

By following these steps, you can easily calculate MAU using Smartsheet. This can help you gain valuable insights into user engagement and retention, which can inform your marketing and product development strategies.

In conclusion, calculating MAU is an important metric for businesses that want to understand how many unique users are engaging with their product or service on a monthly basis. By tracking this metric, you can gain valuable insights into user engagement and retention, which can help you make informed decisions about your marketing and product development strategies. If you're using Smartsheet to manage your business operations, you can easily calculate MAU using the steps outlined above.

How Do You Calculate MAU in Smartsheet

Smartsheet itself isn’t naturally geared towards letting you calculate complex metrics like MAU. As an alternative, teams typically use products like Arithmix to import data from Smartsheet and build out dashboards.

What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that’s powerful yet easy to use. With Arithmix you can import data from systems like Smartsheet, combine it with data from other systems, and create calculations like MAU.

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.

Arithmix is fully collaborative, giving your entire team access to your numbers and the ability to work together seamlessly.

Calculating MAU in Arithmix

Calculating metrics like MAU is simple in Arithmix. Once you've created your free account, you’ll be able to import your Smartsheet data, and use it to create natural language formulas for metrics like MAU.

Arithmix is designed to give you the power to build any calculations you want on top of your Smartsheet data, while also being easy to use and collaborate on. You can share your dashboards with users inside and outside of your organisation, making it easy to empower your whole team.