How To Calculate Paid Stage MAUs (PSMAU) in Kronos | Arithmix

Calculating Paid Stage MAUs (PSMAU) is an important metric for any business that offers a paid subscription service. It helps you understand how many of your users are actively using your service and paying for it. In this article, we'll explain what PSMAU is, when it's valuable to calculate it, and how to calculate it.

What Is Paid Stage MAUs (PSMAU)?

Paid Stage MAUs (PSMAU) is a metric that measures the number of unique users who have paid for your service during a specific period of time. This metric is important because it helps you understand how many of your users are actively using your service and paying for it. It's different from regular MAUs (Monthly Active Users) because it only includes users who have paid for your service.

PSMAU is calculated by counting the number of unique users who have paid for your service during a specific period of time, usually a month. This metric is important because it helps you understand how many of your users are actively using your service and paying for it. It's different from regular MAUs (Monthly Active Users) because it only includes users who have paid for your service.

When Is It Valuable To Calculate Paid Stage MAUs (PSMAU)?

Calculating PSMAU is valuable for any business that offers a paid subscription service. It helps you understand how many of your users are actively using your service and paying for it. This metric is particularly important for businesses that rely on recurring revenue from subscriptions.

By calculating PSMAU, you can identify trends in user behavior and make data-driven decisions about your business. For example, if you notice a decline in PSMAU, you may need to investigate why users are canceling their subscriptions or not renewing them. On the other hand, if you see an increase in PSMAU, you may want to invest more resources in customer acquisition and retention.

How to Calculate Paid Stage MAUs (PSMAU)

Calculating PSMAU is a straightforward process. Here's how to do it:

1. Determine the time period you want to measure. This is usually a month.
2. Count the number of unique users who have paid for your service during that time period.
3. Divide the number of unique users by the total number of users who have paid for your service during that time period.
4. Multiply the result by 100 to get the percentage of paid users who are active during that time period.

For example, if you had 1,000 unique users who paid for your service during the month of January, and 1,500 total users who paid for your service during that same month, your PSMAU would be:

(1,000 / 1,500) x 100 = 66.67%

This means that 66.67% of your paid users were active during the month of January.

Calculating PSMAU is an important metric for any business that offers a paid subscription service. It helps you understand how many of your users are actively using your service and paying for it. By tracking this metric over time, you can identify trends in user behavior and make data-driven decisions about your business.

How Do You Calculate Paid Stage MAUs (PSMAU) in Kronos

Kronos itself isn't naturally geared towards letting you calculate complex metrics like Paid Stage MAUs (PSMAU). As an alternative, teams typically use products like Arithmix to import data from Kronos and build out dashboards.

What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that's powerful yet easy to use. With Arithmix you can import data from systems like Kronos, combine it with data from other systems, and create calculations like Paid Stage MAUs (PSMAU).

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.

Arithmix is fully collaborative, giving your entire team access to your numbers and the ability to work together seamlessly.

Calculating Paid Stage MAUs (PSMAU) in Arithmix

Calculating metrics like Paid Stage MAUs (PSMAU) is simple in Arithmix. Once you've created your free account, you'll be able to import your Kronos data, and use it to create natural language formulas for metrics like Paid Stage MAUs (PSMAU).

Arithmix is designed to give you the power to build any calculations you want on top of your Kronos data, while also being easy to use and collaborate on. You can share your dashboards with users inside and outside of your organisation, making it easy to empower your whole team.