How To Calculate Paid Stage MAUs (PSMAU) in Nextiva | Arithmix

Calculating Paid Stage MAUs (PSMAU) is an important metric for any business that offers a paid subscription service. It helps you understand how many of your users are actively paying for your service and how many are just using the free version. In this article, we will explain what PSMAU is, when it is valuable to calculate it, and how to calculate it in Nextiva.

What Is Paid Stage MAUs (PSMAU)?

Paid Stage MAUs (PSMAU) is a metric that measures the number of unique users who have paid for your service during a specific period of time. It is different from Monthly Active Users (MAU), which measures the total number of unique users who have used your service during a specific period of time, regardless of whether they are paying or not.

PSMAU is a valuable metric because it helps you understand the percentage of your user base that is actively paying for your service. This information can help you make decisions about pricing, marketing, and product development.

When Is It Valuable To Calculate Paid Stage MAUs (PSMAU)?

Calculating PSMAU is valuable for any business that offers a paid subscription service. It is particularly useful for businesses that offer a free version of their service, as it helps them understand how many of their users are converting to paid subscribers.

PSMAU is also valuable for businesses that are looking to grow their revenue. By understanding how many of their users are paying for their service, they can make informed decisions about pricing and marketing strategies.

How to Calculate Paid Stage MAUs (PSMAU) in Nextiva

To calculate PSMAU in Nextiva, you will need to follow these steps:

1. Log in to your Nextiva account and navigate to the Analytics section.
2. Select the time period for which you want to calculate PSMAU.
3. Click on the "Paid Stage MAUs" metric.
4. You will see a graph that shows the number of PSMAUs for the selected time period.
5. You can also view the number of PSMAUs for each day in the selected time period by clicking on the "Table" tab.

It is important to note that PSMAU is only available for businesses that offer a paid subscription service in Nextiva. If you do not offer a paid subscription service, this metric will not be available to you.

In conclusion, calculating Paid Stage MAUs (PSMAU) is an important metric for any business that offers a paid subscription service. It helps you understand how many of your users are actively paying for your service and how many are just using the free version. By following the steps outlined above, you can easily calculate PSMAU in Nextiva and use this information to make informed decisions about pricing, marketing, and product development.

How Do You Calculate Paid Stage MAUs (PSMAU) in Nextiva

Nextiva itself isn�t naturally geared towards letting you calculate complex metrics like Paid Stage MAUs (PSMAU). As an alternative, teams typically use products like Arithmix to import data from Nextiva and build out dashboards.

What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that�s powerful yet easy to use. With Arithmix you can import data from systems like Nextiva, combine it with data from other systems, and create calculations like Paid Stage MAUs (PSMAU).

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.

Arithmix is fully collaborative, giving your entire team access to your numbers and the ability to work together seamlessly.

Calculating Paid Stage MAUs (PSMAU) in Arithmix

Calculating metrics like Paid Stage MAUs (PSMAU) is simple in Arithmix. Once you've created your free account, you�ll be able to import your Nextiva data, and use it to create natural language formulas for metrics like Paid Stage MAUs (PSMAU).

Arithmix is designed to give you the power to build any calculations you want on top of your Nextiva data, while also being easy to use and collaborate on. You can share your dashboards with users inside and outside of your organisation, making it easy to empower your whole team.