How To Calculate Weekly Active Users in Smartsheet | Arithmix

Calculating weekly active users is a crucial metric for any business that wants to measure user engagement and retention. It helps you understand how many users are actively using your product or service on a weekly basis. This information can be used to make informed decisions about product development, marketing strategies, and customer support.

What Is Weekly Active Users?

Weekly active users (WAU) is a metric that measures the number of unique users who have engaged with your product or service during a given week. This includes users who have logged in, performed an action, or interacted with your product in any way. The metric is calculated on a rolling seven-day basis, which means that it captures the number of users who have engaged with your product over the past week.

WAU is an important metric because it provides insight into how many users are actively using your product or service. This information can be used to identify trends and patterns in user behavior, which can help you make data-driven decisions about product development and marketing strategies.

When Is It Valuable To Calculate Weekly Active Users?

Calculating weekly active users is valuable for any business that wants to measure user engagement and retention. It is particularly useful for businesses that offer subscription-based services, as it can help you identify churn and retention rates. By tracking WAU over time, you can see how many users are returning to your product or service on a weekly basis, and how many are dropping off.

WAU can also be used to measure the effectiveness of marketing campaigns. By tracking the number of users who engage with your product or service after seeing a marketing campaign, you can determine the ROI of your marketing efforts.

Finally, WAU can be used to identify areas for improvement in your product or service. By analyzing user behavior and engagement patterns, you can identify features or aspects of your product that are not resonating with users and make changes to improve the user experience.

How Do You Calculate Weekly Active Users in Smartsheet

Smartsheet itself isn’t naturally geared towards letting you calculate complex metrics like Weekly Active Users. As an alternative, teams typically use products like Arithmix to import data from Smartsheet and build out dashboards.

What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that’s powerful yet easy to use. With Arithmix you can import data from systems like Smartsheet, combine it with data from other systems, and create calculations like Weekly Active Users.

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.

Arithmix is fully collaborative, giving your entire team access to your numbers and the ability to work together seamlessly.

Calculating Weekly Active Users in Arithmix

Calculating metrics like Weekly Active Users is simple in Arithmix. Once you've created your free account, you’ll be able to import your Smartsheet data, and use it to create natural language formulas for metrics like Weekly Active Users.

Arithmix is designed to give you the power to build any calculations you want on top of your Smartsheet data, while also being easy to use and collaborate on. You can share your dashboards with users inside and outside of your organisation, making it easy to empower your whole team.