How To Calculate Marginal Revenue in HubSpot CRM | Arithmix

Calculating marginal revenue is an important aspect of any business that wants to maximize its profits. Marginal revenue is the additional revenue that a company generates by selling one more unit of a product or service. It is calculated by dividing the change in total revenue by the change in the quantity sold. In this article, we will discuss what marginal revenue is, when it is valuable to calculate it, and how to calculate it in HubSpot CRM.

What Is Marginal Revenue?

Marginal revenue is the incremental revenue that a company generates by selling one additional unit of a product or service. It is the difference between the total revenue generated by selling a certain quantity of a product and the total revenue generated by selling one less than that quantity. Marginal revenue is important because it helps businesses determine the optimal price and quantity to sell their products or services.

For example, let's say a company sells 100 units of a product for $10 each, generating a total revenue of $1,000. If the company sells 101 units of the same product for $9 each, it generates a total revenue of $909. The marginal revenue for the 101st unit is $9, which is the difference between the total revenue generated by selling 101 units ($909) and the total revenue generated by selling 100 units ($1,000).

When Is It Valuable To Calculate Marginal Revenue?

Calculating marginal revenue is valuable when a company wants to determine the optimal price and quantity to sell its products or services. By understanding how much additional revenue is generated by selling one more unit of a product or service, a company can make informed decisions about pricing and production levels.

For example, if a company is considering lowering the price of a product, it can calculate the marginal revenue to determine if the decrease in price will result in an increase in total revenue. If the marginal revenue is positive, then lowering the price may be a good strategy. If the marginal revenue is negative, then lowering the price may result in a decrease in total revenue.

How to Calculate Marginal Revenue in HubSpot CRM

HubSpot CRM is a cloud-based business management software that offers a variety of tools for businesses, including accounting, CRM, and inventory management. To calculate marginal revenue in HubSpot CRM, you will need to have access to your sales data.

Here are the steps to calculate marginal revenue in HubSpot CRM:

1. Open the HubSpot CRM Reports app and select the sales data that you want to analyze.
2. Create a new column in the data table for marginal revenue.
3. Calculate the change in total revenue and the change in quantity sold for each row of data.
4. Divide the change in total revenue by the change in quantity sold to calculate the marginal revenue for each row.
5. Use the marginal revenue data to analyze pricing and production strategies.

Overall, calculating marginal revenue is an important aspect of any business that wants to maximize its profits. By understanding how much additional revenue is generated by selling one more unit of a product or service, businesses can make informed decisions about pricing and production levels. With HubSpot CRM, calculating marginal revenue is easy and can be done using your sales data.

How Do You Calculate Marginal Revenue in HubSpot CRM

HubSpot CRM itself isn’t naturally geared towards letting you calculate complex metrics like Marginal Revenue. As an alternative, teams typically use products like Arithmix to import data from HubSpot CRM and build out dashboards.

What is Arithmix?

Arithmix is the next generation spreadsheet - a collaborative, web-based platform for working with numbers that’s powerful yet easy to use. With Arithmix you can import data from systems like HubSpot CRM, combine it with data from other systems, and create calculations like Marginal Revenue.

In Arithmix, data is organized into Tables and referenced by name, not by cell location like a spreadsheet, simplifying calculation creation. Data and calculations can be shared with others and re-used like building blocks, vastly streamlining analysis, model building, and reporting in a highly scalable and easy to maintain platform. Data can be edited, categorized (by dimensions) and freely pivoted. Calculations are automatically copied across a dimension - eliminating copy and paste of formulas.

Arithmix is fully collaborative, giving your entire team access to your numbers and the ability to work together seamlessly.

Calculating Marginal Revenue in Arithmix

Calculating metrics like Marginal Revenue is simple in Arithmix. Once you've created your free account, you’ll be able to import your HubSpot CRM data, and use it to create natural language formulas for metrics like Marginal Revenue.

Arithmix is designed to give you the power to build any calculations you want on top of your HubSpot CRM data, while also being easy to use and collaborate on. You can share your dashboards with users inside and outside of your organisation, making it easy to empower your whole team.